DO IT YOURSELF · META ADS COURSE
Run Meta ads with a plan, not a guess.
You’ve had a go at Meta ads yourself, but you’re never quite sure you’re doing it right. My self-paced course walks you through every step in order, so you know what to set, why, and how to tell if it’s working.
£97 · 8 interactive lessons · About 3½ hours · No PDFs
Questions first? Chat on WhatsApp or have a look inside.
IS IT FOR YOU?
For founders who’ve been winging it.
You’ve set up a campaign or two, maybe boosted a few posts along the way, but you’re never quite sure you’re doing it right.
It’s ideal for you if…
✓ You run your own Meta ads, but you’ve been figuring it out as you go
✓ You’re not sure your tracking, settings or budget are right
✓ You can’t tell whether your ads are working, or what to change
✓ You want every step laid out in order, with the why behind it
✓ You’d rather learn at your own pace than book calls
It isn’t for you if…
✕ You want your ads run for you (see Done for you instead)
✕ You’d like me beside you on calls while you build (see the Ads Kickstarter)
✕ You don’t have a Facebook Page or something to sell yet
Not sure? Take the 2-minute quiz and I'll point you to the right option.
HOW IT WORKS
From winging it to knowing it’s right.
Each lesson starts with what you’ll have done by the end. Then you do it in your own Meta account, one step at a time, with the course in one tab and Meta in the other. Already set something up? You check it against each step and fix what’s missing.
STEP 1 · LESSONS 1 TO 3
Get set up
How Meta ads work, in plain English. Then your business portfolio, ad account and tracking checked and set up properly, so Meta can see your sales.
STEP 2 · LESSONS 4 AND 5
Plan it
Pick your objective, work out your break-even and a daily budget you can stick to, then plan who sees your ads.
STEP 3 · LESSONS 6 TO 8
Create and launch
Make three different ads and build your campaign with your plan shown at every step. Then launch it, read your results and know what to change, and what to leave alone.
STEP 4 · YOUR TOOLKIT
Keep your plan
Everything you put into the tools joins up into your launch plan: one page to copy and keep. Stuck on a word? The Jargon buster explains it.
WHAT’S INSIDE
Have a look inside.
This isn’t a folder of videos and PDFs. Each lesson has step-by-step tasks, checks and tools that work out your numbers. Tap a lesson, or try one of the tools.
Every lesson at a glance
Tap a lesson to see what you'll have done by the end.
Inside this lesson
Try one of the tools
What can you afford to pay for a sale?
This is the break-even calculator from Lesson 4. Put in one of your own products.
In the course, this number feeds your budget planner and your launch plan, and Lesson 8 measures your real results against it.
Everything you need, for one simple price.
META ADS LAUNCHPAD
£97
One payment · Self-paced · About 3½ hours
✓ 8 lessons, from setting up your accounts to reading your results
✓ Step-by-step tasks in the order you do them in Ads Manager
✓ Tools that do the maths: break-even, budget, audience and scaling
✓ An ad copy builder with a live preview, and an ad check before you publish
✓ Your launch plan: everything you’ve saved, on one page to keep
✓ A jargon buster, and a save code to carry on from another device
Questions? Chat on WhatsApp · Bought it already? Go to the course
Not another course of videos and PDFs.
✓ Do it as you learn. Each task is one step in your own Meta account. Click Done and the next one appears.
✓ Your numbers, worked out. Tools turn your prices and costs into a break-even and a budget, and save them for later lessons.
✓ Nothing missed. A check at the end of every lesson, plus an ad check for words and images Meta may reject.
✓ Plain English. Every term explained, from CPM to learning limited.
Not sure yet?
Take the 2-minute quiz and I'll point you to the option that fits you best.
WANT ME ALONGSIDE YOU?
Build your campaigns with me.
The Ads Kickstarter is six weeks with me: three 1:1 calls, interactive tasks between calls, then two weeks of WhatsApp support. We audit your account, build and launch your campaigns, then plan how to scale what works. £497 one-off.
Questions, answered.
Still wondering about something? Email me at hello@adclarity.co.uk and I'll get back to you.
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Yes, it’s made for you. If you’ve been working it out as you go, you’ll check your set-up, tracking and campaign against each step and fix what’s missing. Lesson 8 shows you how to read your results and decide what to change.
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No. Lesson 1 explains how Meta ads work in plain English, and the Jargon buster covers every term.
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A laptop or desktop computer, a Facebook Page, a website (or a plan to use instant forms) and something to sell. Lesson 2 walks you through setting up your business portfolio and ad account.
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About 3½ hours of lessons, at your own pace. Each lesson tells you how long it takes, and your progress saves as you go, so you can stop and come back.
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No. There’s nothing to download and no hours of video to sit through. It’s interactive: a short explanation, then tasks you do in your own Meta account, one step at a time, with tools that work out your numbers and save your choices.
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No. Your ads are paid to Meta from your own ad account. Lesson 4 helps you choose a daily budget you can stick to, based on your own numbers.
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At checkout you create a login for this site. Log in whenever you like to open the lessons.
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You can read it on a phone, but it’s easiest on a laptop or desktop, with the course in one tab and Meta in another. Your progress saves in the browser you use, and a save code lets you carry on from another device.
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The course is self-paced. If you’d like me in your corner, Ad Clarity Insider (£40 a month) gives you questions answered any time in the month and live calls every two weeks. For 1:1 calls, see the Ads Kickstarter.
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No. Ad Clarity isn’t affiliated with or endorsed by Meta. Ads Manager changes often, so a menu name might differ slightly from the course.
Ready to stop guessing?
Get the course today, or take the 2-minute quiz if you’re not sure it’s the right fit.